There has been an increase in demand for furniture that allows people to work just as well at home, as they do in the office. Our client is in the process of creating a furniture collection to tailor to those needs and required a brand new logo for the new furniture line.
They wanted a logo that was in line with their already well recognised brand, representing a wider range of furniture. The main purpose for this logo was to include aspects of their digital media, from website banner, to email signature. Through collaboration with the client and in-house designers, several iterations were created before setting on the final sleek design.
"We think the logo represented our extended brand and really stood out on the website"